PHB Asset Management Berhad (“PHBAM”) respects and views your Personal Data and privacy seriously. This Privacy Notice sets out how PHBAM collects, stores and handles Personal Data and information (“Personal Data”) in accordance with the requirements of the Personal Data Protection Act 2010 (“PDPA”). Personal Data refers to any information which relates directly or indirectly to you, which includes any information that may be used to identify, distinguish or contact the Customer. For the avoidance of doubt, please note that this Privacy Notice is applicable only if you are a natural person / an individual.

By providing your Personal Data to PHBAM, you are consenting for PHBAM to collect, process, use, transfer and retain the Personal Data in accordance with this Privacy Notice.

In order for PHBAM to provide its Customers with its products and services, PHBAM would need to collect and process relevant Personal Data from its Customers. Such Personal Data may include but is not limited to the following:

1. Information concerning the Customer’s personal details such as name, age, gender, identity card number, passport number, date of birth, education, race, nationality, address, email, phone number, marital status, name of spouse or child or immediate family, employer name, income, job title, job responsibilities, employer’s contact information and details;
2. Information collected when the Customer fills in forms or updates their information with PHBAM;
3. The contents of all documents submitted to PHBAM; Details of bank accounts;
4. Any message or correspondence submitted or forwarded to us in any manner, which may include Personal Data such as name, email address and telephone number; Video recordings via CCTV cameras when Customers visit our office;
   
   Recording of calls between you and our personnel for records, service enhancement and improvement.

Other than the Personal Data obtained from the Customers directly (as detailed above), we may also obtain your Personal Data from third parties we deal with or are connected to the Customer or from sources which Customers have given their consent for the disclosure of information relating to the Customer and/or where otherwise lawfully permitted.

This notice shall also apply to third parties whose Personal Data may need to be provided by the Customer to PHBAM such as the Personal Data of the Customer’s spouse or children or the Customer’s personnel which may be incidental to the establishment and provision of the services to the Customers. In this regard, the Customer confirms and warrants that the Customer has obtained the consent of such individuals for the provision of Personal Data to PHBAM for the foregoing purposes and the disclosure to such parties as stipulated herein.

The data relating to a Customer may be collected, used and/or processed for one or more of the following purposes:

1. The processing of Customer’s applications for the services provided by PHBAM;
2. To verify the identity of the Customer;
3. The daily operation of PHBAM in managing the accounts of its Customers and providing the services as required by Customer;
4. Updating Customers’ records;
5. To keep in contact with the Customers and provide the Customers with information requested by them;
6. Designing products and services for Customer’s use;
7. Marketing of services or products;
8. Market research and statistical analysis and surveys with the aim of improving our products and services;
9. Meeting the requirements to make disclosure under the requirements of any law or any regulatory body or other authorities in which PHBAM is expected to comply;
10. To manage staff training and quality assurance;
11. For any purpose required or permitted by any law, regulation, guidelines or relevant regulatory authorities;
12. For the purpose of enforcement of legal rights or obtaining legal advice;
13. For all ancillary purposes relating to the provision of services and purposes relating thereto.

As part of providing Customers with PHBAM’s products or services and the management or operation of the products or services, PHBAM may be required or would need to disclose Personal Data to the following parties, subject at all times to applicable laws:

1. The holding and related companies within the PHB Group of companies;
2. Any agent, professional advisors, lawyers, auditors and third party service providers who provide services to PHBAM in connection with the operation of its business;
3. Trustees, custodians and other relevant entities necessary and/or required for the performance, management and operation of the services and products;
4. Companies or organisations that assist PHBAM in processing and/or fulfilling transactions and providing products and services;
5. Financial institutions;
6. Law enforcement and government agencies;
7. Other parties in respect of whom Customers have given their express of implied consent.

Please note that this Privacy Notice may be amended from time to time and Customers should visit www.phbam.com.my/privacynotice.php on a regular basis for updates and changes. The updated version of this Privacy Notice shall be applicable and supersede any and all previous versions.